




Seller's Course
market Updates
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Spring is here!
The Spring Real Estate Market is thriving, and we are seeing a significant increase in demand for homes in Voorhees, especially from millennials.
In fact, the current absorption rate in our area is only 3 months, which means that if no more homes come on the market, we will only be able to sustain the current demand for up to 3 months.
This is great news for anyone considering selling their home, as the high demand can lead to a boost in your bottom line.
If you are thinking about selling your home, now is the perfect time to do so. To get started, it's essential to focus on your curb appeal, which can significantly impact the value of your property. That's why we've put together a helpful checklist to help you get started.
Friendly reminder: Before you make a repair, be sure to check with a real estate agent to make sure it is worth your return on investment. Feel free to Book A Call with me if you have any questions or want a free consultation!
Are you a little behind on your spring cleaning? Grab a copy of the Ultimate Spring Cleaning Checklist that was featured last month.
Want to know what is happening throughout East Bay Now?
Click below for a full live schedule of local events around town!


30 Day Plan to Prepare Your Home for Sale

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The Complete Guide to Selling A Home
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If you are a homeowner either thinking about selling or already made the decision to sell, but still have questions or concerns regarding the process, price or anything else, you are in the right place.
This free seller course will give you the exact step by step blueprint on everything you need and guide you through the selling process, so you can make the best decision on selling your home for top dollar.
You will learn about marketing your home, timelines, pricing, negotiations and so much more.
Take a look around and let us show how we can help you.

Philly Rodriguez | Naples Realtor
Welcome To The Virtual Seller Course Library
Learn the latest and most up to date marketing and sales tactics
to sell your home for top dollar.
The Pre-Market Quiz
"Will your home pass the test before going to market?"
Learn how to sell your home for top dollar right now
You may need to make a few changes before selling
Pre-Market Timelines
"Let's talk about the timelines before listing a home with us."
What you should expect when getting your home ready to sell
How to maximize the return on your investment
Timing
"How quickly will my home sell? This is a common question we get."
Learn about the market climate and absorption rates
The market climate will determine how quickly your home will sell
Marketing Your Home
"The importance of marketing your home properly."
Digital marketing exposes your property to the masses
Negotiation will be key in selling you home
Pricing your home is not as easy as checking Zillow
Home Valuation
"How do you determine what your house is worth?"
Pricing your home right
Factors to consider are size, condition, location, marketing, and negotiating
Underpricing and overpricing your home will cause you to lose money
Is Zillow Accurate?
"Should I use Zillow as an accurate evaluation of my home’s value?"
Zillow is an algorithm based on public data
Zillow has never seen the inside of your home and it’s a computer
Zillow comes up with the value based upon what your neighbors are selling for
What to Disclose?
To disclose or not to disclose
This is vital to ensure that you are safe during and after the sale
Over-disclosure is better than under-disclosure
Receiving Offers
"How do you know if you should accept the offer you just got?"
What if you don't receive the amount of offers you were hoping for?
What happens if we have more than one offer?
Good Time to Sell?
"Are we heading into a recession and is now a good time to buy and sell?"
If you're fearful of selling due to a recession, you may want to think again
Remember, it's all relative
Negotiations
"How to negotiate like a master to make sure you get the most out of your home?"
How to get top dollar when selling
Walking away with the most amount of money in your pocket
Inspections?!
"Should you get inspections done prior to listing my home?"
The advantages of having inspections done prior to listing
Saves you time and money
Curb Appeal
How to make a good first impression
How to get maximum exposure and top dollar
There are simple tricks that can save you money and maximize the return on your investment at the same time
Should I Take the First Offer?
NO NO NO!
The goal is for your home to be seen by the masses
Then, to get the highest and best price and terms for your home
What Are Contingencies?
"When a buyer has made an offer on a home and the seller has accepted it but the final sale is contingent on certain criteria being met."
This criteria, or contingencies, typically fall under four major categories: appraisal, loan approval, inspections and reports & disclosures
Contingency Timeframes
"Now we're in contract prior to contingencies being removed. Now we're in business."
The buyer now will secure their loan, have their inspections on the property, and review all of the reports and disclosures
WANT TO GET A FREE CUSTOM MARKET PROPOSAL?
Go to the next page to request a custom market proposal for your specific home
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Philly Rodriguez is a Naples Realtor known for her strategic pricing approach and her ability to create early momentum for sellers across Naples, Collier County, and Southwest Florida. Her listings are intentionally positioned to attract serious buyers fast—often generating strong interest and offers within the first 10 days, when leverage is highest.
Philly’s pricing strategy isn’t about chasing the market or “testing” a number. It’s about precision. Her listings consistently sell at 98% of list price, outperforming the local market average of 95% list-to-sale price, a meaningful difference that directly impacts a seller’s bottom line.
A former ER nurse, Philly brings calm, clarity, and decisive leadership to high-pressure moments. Sellers value her ability to explain the why behind pricing decisions, anticipate buyer behavior, and negotiate confidently from a position of strength, especially during inspections, appraisals, and multiple-offer scenarios.
With 40+ five-star reviews, clients consistently praise her honest communication, steady guidance, and results-focused mindset. She treats pricing as a strategy, not a guess, and every listing as a business decision, not a gamble.
Outside of real estate, Philly is a wife and mom of three boys who loves exploring Naples’ neighborhoods, restaurants, and local gems, the same lifestyle many sellers have enjoyed and are proud to pass on.
Her mission is clear:
Make Every Move Matter™ — especially when you’re pricing and selling one of your most valuable assets.
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41 Sand Creek Rd C, Brentwood
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Here's your team that will help you throughout the
Philly Rodriguez | Naples Realtor
SL# 3516967
Top 5 Things To Do In Brentwood
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41 Sand Creek Rd C, Brentwood
335 Oak St, Brentwood
Philly is the most detailed and hardworking realtor we’ve ever had in our experiences in the real estate market .Philly always went the extra mile in making sure our property was properly marketed. She scheduled multiple open houses and generated lots of interest. Her staging of our condo really brought out a beautiful, comfortable, and inviting new look. Philly always kept us updated as to what was happening each week. We highly recommend her for all your real estate needs
My family and I have had the absolute pleasure finding Philly Rodriguez to be our real estate agent. We were able to sell our house in the fast market a couple of months ago. From the personal relationship she built to the professionalism she carries, we could not have had a more successful experience. She goes above and beyond her duties to make sure the client is in her best interest. She made the process easy in a time of stress. I have referred her to my loved ones already because she is so trusting and knowledgeable. If I could hire her again, I definitely would!
I had an absolutely phenomenal experience working with Philly Rodriguez! From start to finish, she went above and beyond to make sure everything went smoothly. Her communication was always on point, responsive, clear, and consistent. She was available whenever I needed her, answered every question I had, and truly made me feel supported every step of the way.
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